How OnJuno onboards new users?

Sushmita Sahu
Nov 9, 2020

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The first impression can be the last impression of your product for some of your customers. That’s how important the onboarding is for a product (15 mins. read)

OnJuno is a neo banking platform that aims to give millions of users access to a high yield checking account to grow their savings. OnJuno embraces an open banking system for everyone, regardless of their age, location, or income. (Source)

OnJuno’s Mission: “We are on a mission to make banking fair and transparent”

The onboarding journey of a product creates long-term customers. It plays a crucial role in familiarizing the customer with your product or brand and make them come back to use your product. Properly handling the onboarding of customers will result in happy customers.

The first impression can be the last impression of your product for some of your customers.

So, let’s dive into the onboarding journey of OnJuno.

Product Teardown Objective

The idea behind the teardown is to explore, study and reverse engineer the thinking and experience underlying the OnJuno website

Use Case in Focus

The onboarding journey of a user on OnJuno’s website

User Persona Considered

Ready, Set, Teardown!

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If you have used OnJuno, please share your experience of the onboarding on OnJuno and what were the challenges you faced?

Disclaimer: This disclaimer informs readers that the views, thoughts, and opinions expressed in the text belong solely to the author, and not necessarily to the author’s employer, organization, committee or other group or individual.

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Sushmita Sahu
Sushmita Sahu

Written by Sushmita Sahu

Product Manager | Exploring Impactful Product Ideas (www.sushmitasahu.com)

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