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Sushmita Sahu
Sushmita Sahu

35 Followers

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Aug 20, 2022

Get started on your PM Journey

Succinct tips on how you can start your product management journey If you are feeling stuck in your career and don’t know how to switch to a product management role, please do not worry! I was in the same boat sometime back. …

Product

2 min read

Get started on your PM Journey
Get started on your PM Journey
Product

2 min read


Feb 1, 2022

Top 5 Gaming Resources to Binge On

Listing the resources which have helped me so far in past 6 months. If you are reading this, then I am pretty sure you like reading about console games or mobile games and that’s why you are here. Let’s jump directly to the core of this article. Five gaming-related resources which I have found useful in past 6 months of my stint in the gaming industry: UserWise Blog —…

Mobile Gaming

2 min read

Top 5 Gaming Resources to Binge On
Top 5 Gaming Resources to Binge On
Mobile Gaming

2 min read


Sep 29, 2021

DealShare’s User Journey Analysis

Significant potential for improvement lies in the purchase and post-purchase experience of the DealShare app. DealShare is a Jaipur-based social e-commerce platform in India that provides discounts on multi-category grocery items. This startup targets the customers in the Tier 2 and 3 cities who are ‘WhatApp’ first users. Let’s look into the User Persona in focus for this analysis

Product Teardown

2 min read

DealShare’s User Journey Analysis
DealShare’s User Journey Analysis
Product Teardown

2 min read


Sep 28, 2021

Why is mobile gaming popular in India?

The rise of mobile gaming sector in India can be attributed to few factors listed in this article. Mobile gaming is one of the fastest growing sectors in India, which currently stands at $ 1.2 billion and is predicted to increase to $ 3 billion by 2023. …

Mobile Games

3 min read

Why is mobile gaming popular in India?
Why is mobile gaming popular in India?
Mobile Games

3 min read


Dec 16, 2020

PharmEasy — Case Study

Take it easy, PharmEasy — You must have heard this phrase during TV ads. Let’s dive deep into this healthcare app and dissect it.

2 min read

PharmEasy — Case Study
PharmEasy — Case Study

2 min read


Nov 9, 2020

How OnJuno onboards new users?

The first impression can be the last impression of your product for some of your customers. That’s how important the onboarding is for a product (15 mins. read) OnJuno is a neo banking platform that aims to give millions of users access to a high yield checking account to grow…

Neobanks

4 min read

How OnJuno onboards new users?
How OnJuno onboards new users?
Neobanks

4 min read


Oct 14, 2020

Instagram Reels got a dedicated button on the home screen — But why?

Reels is new way to create and discover short, entertaining videos on Instagram and is a copy-cat of TikTok. Instagram is a video and photo sharing app and was launched in 2010. It was acquired by Facebook in 2012 for $1bn. …

Product Management

4 min read

Instagram Reels got a dedicated button on the home screen — But why?
Instagram Reels got a dedicated button on the home screen — But why?
Product Management

4 min read


Oct 6, 2020

Case Study: Increase the Consumption of Courses on an E-learning Platform and Drive Engagement

Learners on e-learning platforms tend to enroll to courses and not complete them. Organizations struggle to keep their employees engaged with their LMS. Let’s look at an LMS case study and dive deep! (10 mins. read) A Learning Management System (LMS) enables an organization to centralise their training management and…

Product

5 min read

Case Study: Increase the Consumption of Courses on an E-learning Platform and Drive Engagement
Case Study: Increase the Consumption of Courses on an E-learning Platform and Drive Engagement
Product

5 min read


Sep 2, 2020

Airmeet’s Social Lounge is a Game Changer

Let’s find out how the social lounge feature in Airmeet is different from other meeting and event hosting platforms. Airmeet is a Bengaluru-based startup founded by Mangal, Vinay Kumar Jasti, and Manoj Kumar Singh in 2019. Airmeet is an online meeting and event hosting platform and does not only provide…

Product

4 min read

Airmeet’s Social Lounge is a Game Changer
Airmeet’s Social Lounge is a Game Changer
Product

4 min read


Aug 22, 2020

A Deep Dive into Dunzo

Is Dunzo’s app game strong? Let’s find out! (8–10 mins. read) Dunzo is a hyper-local app-based delivery service which was founded in the year 2014. Currently, it operates in major cities of India such as Bengaluru, Mumbai, Pune, Chennai, Delhi, Hyderabad and Jaipur. Dunzo lets users ‘hire’ people, who in…

Product Management

3 min read

A Deep Dive into Dunzo
A Deep Dive into Dunzo
Product Management

3 min read

Sushmita Sahu

Sushmita Sahu

35 Followers

PM @Gameberry Labs | Product & Gaming Enthusiast

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